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Our thoughts + industry insights

An organic agency evolution

For some, working at an agency is no easy feat. Tena Hermance, however, has spent her career blazing trails at metro Detroit’s biggest...

Jade Vickery is a content creation machine

Any successful digital campaign relies on strong content to facilitate engagement. And in marketing, engagement is the name of the game....

CX management: rolling out the red carpet

Working with a digital marketing agency for the first time naturally comes with some hesitancy — and lots of new questions. That’s why a...
SSDM’s Christmas Wishlist 2019

SSDM’s Christmas Wishlist 2019

We asked the team what they wanted for Christmas this year, but with a catch. It had to be something that you wouldn’t find under the Christmas tree. Here's what we’re asking for: "A treehouse in the forest" Nicole C. "An all expenses paid tropical vacation" Sarah J....

Employee Highlight: Garry

Employee Highlight: Garry

Sales and marketing success starts with a solid understanding of the client and their needs. Garry Cole can easily understand digital marketing clients and their requirements, as he was an SSDM client before joining the team here. However, Garry is no...

SSDM Achieves IABC Double Win

Troy, Mich. -- SSDM, the premier integrated marketing agency, is being honored with two awards from the International Association of Business Communicators (IABC) for its campaign to introduce the ADS line of automotive diagnostic systems for client Bosch Automotive...

A Podcast for Every Taste

A Podcast for Every Taste

Happy International Podcast Day! Of the 700,000 podcasts worldwide, it turns out the SSDM crew listens to a lot of them, with very little overlap. It seems that SSDMers have a bit of a macabre bent. Many tune in to My Favorite Murder or similar true crime podcasts as...

Social Media Doesn’t Work For My Business

Social Media Doesn’t Work For My Business

We hear this statement a lot. “Tried social media; didn’t work.” We get it. If a company has expended time, money, and valuable resources working on something with little or no return on investment, this defensive posture is understandable when we ask, “What have you tried in the past?” The reality of social media though, is that your company might have simply been focusing on the wrong objectives.

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