Buzz Worthy, Digital Marketing, Industry
We know reporting can be a challenge, especially when it comes to proving ROI to your C-Suite executives. Adding tools like Google Tag Manager (GTM) to your toolbelt can help you bridge the gap. Building your digital toolbelt In the world of digital marketing, we fall...
Buzz Worthy, Industry, Team, Thought Leadership
The measures of success for marketers have finally become much clearer. Or have they? Although the science of marketing has opened new avenues for measurement, an SSDM exclusive survey shows that marketing leaders are still conflicted about goals and results....
Awards, Buzz Worthy, Team
SSDM is excited to keep “Metro Detroit’s Best and Brightest” on its roster of accolades. SSDM is on a winning streak! For the second year in a row, SSDM has been named one of Metropolitan Detroit’s Best and Brightest Companies to Work For®, presented by MichBusiness....
Buzz Worthy, Culture, Team
When SSDM was a very young company, Kelsey Fish worked as an account executive here, writing content and providing SEO support for SSDM clients. We are delighted that she is back, as Client Experience Manager. On the move Kelsey has been on the move since she was a...
Buzz Worthy, Industry, Thought Leadership
2020 may have been the year that spurred management to determine that your company needs its own internal marketing team. If you’ve been making do with the assorted knowledge resident within your traditional marketing team, the pandemic forced a change in strategic...
Buzz Worthy, Culture, Team
Psychologist or journalist? When she was growing up, Marissa at one time or another wanted to be one of them … or a singer or a graphic or interior designer. What she found was that a career in digital marketing provides the opportunity to satisfy quite a few of them....
Buzz Worthy, Design + Technology, Team, Thought Leadership
The nexus of technology and creativity is the sweet spot for SSDM creative director and partner, Michael J. Taylor II. Creative problem solving In an earlier career iteration, as a music producer and recording engineer, I came to appreciate the blending of technology...
Buzz Worthy, Content Creation, Digital Marketing, Social Media
Content is king – that’s a fact – but quantity definitely does not equal quality when it comes to content creation. Top reads of the year With the new year just around the corner, we decided to look back at our previous blogs to see what topics struck a...
