Buzz Worthy, Culture, Team
Micaela Petrucci fell in love with the unique mystique of working at an agency. Softball star cuts her teeth on radio promotion At Northville High School, Micaela Petrucci was a varsity softball player in her sophomore year, nailing any batter headed for first base....
Buzz Worthy, Digital Marketing, Thought Leadership
So much work goes into a digital marketing initiative. It involves every team – research and data; analysis and strategy; media planning, creative and execution. So, when all is said and done, how do you know if it’s successful? The success yardstick A positive...
Advertising, Business, Buzz Worthy
Sharing space and supporting each other’s skills, SSDM has welcomed Roundtable 6 to 850 Stephenson Highway in Troy, enabling both agencies to bring more customized solutions to a wider range of clients. A meeting of the minds During SSDM’s 12 years in business, we...
Business, Buzz Worthy, Team
When I interviewed for the job at SSDM, the idea of running an office with a dozen or so people seemed to be so much easier than running eight high-traffic hair salons in four different states. Right? Well, only slightly 🙂 How does your garden grow? It takes seeds,...
Awards, Facebook, Social Media
SSDM is delighted to share its latest award win – this time, for a social media strategy to restore the reputation of a local animal shelter. Waging social media war SSDM was first introduced to the Humane Society of Macomb (HSM) several years ago, when the...
Awards, Buzz Worthy, Team
SSDM is extremely proud to add “Cool Place” to its long list of accolades for excellence in digital marketing. SSDM is a cool place to work! In our first attempt to submit for the coveted distinction, SSDM earned the right to be called one of Crain’s 2020 Coolest...
Analytics, Business, Buzz Worthy, Digital Marketing, Thought Leadership
“Members of the C-Suite are usually not too surprised to hear that the new CMO is being replaced after barely having time to make any real difference.“ Surprise? No surprise? The average tenure for a CEO is 8+ years, yet the CMO position turns over roughly...
Buzz Worthy, Culture, Team
Following in the footsteps of so many wonderful SSDM interns, Katie Couture joins a long list of Chips at SSDM. At a time when understanding the meaning of “couture” is hit-or-miss in most vocabularies, Katie Couture is already proving to have a style all her own....
