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Creative strength

Creative strength

The most recent additions to SSDM’s creative team are wacky, wild and wonderful. Perfect characteristics to fit right in here! In our world of digital marketing and advertising, it’s all about the impressions we make. The correct combination of words and graphics can...
5 modern-day black pioneers in martech

5 modern-day black pioneers in martech

For many, Black History Month is a time to recognize and acknowledge the accomplishments of black Americans who have contributed to our nation — back in the day. But the real opportunity to realize this ongoing impact lies in the extraordinary work being done...
It was inevitable

It was inevitable

Industry watchers following the digital versus traditional trends acknowledge that the single most important differentiator is the ability for digital marketers to target tailored audience segments. Digital marketing now accounts for close to 60% of all ad spending....
Hitting it out of the park

Hitting it out of the park

Marketing is a team sport Cheryl Moscato, SSDM’s new senior client experience manager, has been involved with sports her entire life, including softball since age four, playing at the Canadian national softball level, pitching and fielding third base. It’s no surprise...

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