Advertising, Buzz Worthy, Industry, Thought Leadership
Our very own Amanda Farley joined Marketing O’Clock, a Search Engine Journal podcast, and John Lee, head of evangelism at Microsoft Advertising, to discuss why these new features are game-changers. There are some big changes coming to Microsoft Advertising that...
Branding, Digital Marketing, Industry, Thought Leadership
As a digital marketing agency, we have received hundreds of RFPs. We’re here to guide you in improving the chances of receiving meaningful proposals in return. Rethinking the RFP Think of your project as a problem waiting to be solved. The agency partner you seek is...
Business, Digital Marketing, Industry, Thought Leadership
Digital marketing is all about getting your message on the right channel, in front of the right people, and at the right time in the customer journey. If your efforts pay off, however, depends on how they stack up to your competitors. Taking the first step It all...
Buzz Worthy, Content Creation, Culture, Team
The most recent additions to SSDM’s creative team are wacky, wild and wonderful. Perfect characteristics to fit right in here! In our world of digital marketing and advertising, it’s all about the impressions we make. The correct combination of words and graphics can...
Buzz Worthy, Culture, Industry
For many, Black History Month is a time to recognize and acknowledge the accomplishments of black Americans who have contributed to our nation — back in the day. But the real opportunity to realize this ongoing impact lies in the extraordinary work being done...
Advertising, Digital Marketing, Industry
Industry watchers following the digital versus traditional trends acknowledge that the single most important differentiator is the ability for digital marketers to target tailored audience segments. Digital marketing now accounts for close to 60% of all ad spending....
Buzz Worthy, Culture, Team
Marketing is a team sport Cheryl Moscato, SSDM’s new senior client experience manager, has been involved with sports her entire life, including softball since age four, playing at the Canadian national softball level, pitching and fielding third base. It’s no surprise...
Business, Industry, Team, Thought Leadership
Laura Oliveto leads SSDM’s efforts to manage team member resources, help balance task allocations and plan for the incoming curveballs. By making our teams more agile, we are better able to respond quickly and effectively to the digital ecosystem. And, by analyzing...