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5 modern-day black pioneers in martech

For many, Black History Month is a time to recognize and acknowledge the accomplishments of black Americans who have contributed to our...

It was inevitable

Industry watchers following the digital versus traditional trends acknowledge that the single most important differentiator is the...

B2B salespeople and the end of an era

It’s the end of an era for sales folks. Roaring into a new year, and a new consumer environment, B2B salespeople are finding themselves in some very...
It was inevitable

It was inevitable

Industry watchers following the digital versus traditional trends acknowledge that the single most important differentiator is the ability for digital marketers to target tailored audience segments. Digital marketing now accounts for close to 60% of all ad...

Hitting it out of the park

Hitting it out of the park

Marketing is a team sport Cheryl Moscato, SSDM’s new senior client experience manager, has been involved with sports her entire life, including softball since age four, playing at the Canadian national softball level, pitching and fielding third base. It’s...

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