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Our thoughts + industry insights

Writing an agency RFP? Here’s what you need to know

Developing a Request for Proposal for agency services can be elaborate. We have detailed some tips below to make the experience more pleasant.

How do you stack up?

Digital marketing is all about getting your message on the right channel, in front of the right people, and at the right time in the customer...

Creative strength

The most recent additions to SSDM’s creative team are wacky, wild and wonderful. Perfect characteristics to fit right in here! In our...
How do you stack up?

How do you stack up?

Digital marketing is all about getting your message on the right channel, in front of the right people, and at the right time in the customer journey. If your efforts pay off, however, depends on how they stack up to your competitors. Taking the first step It all...

Creative strength

Creative strength

The most recent additions to SSDM’s creative team are wacky, wild and wonderful. Perfect characteristics to fit right in here! In our world of digital marketing and advertising, it’s all about the impressions we make. The correct combination of words and...

It was inevitable

It was inevitable

Industry watchers following the digital versus traditional trends acknowledge that the single most important differentiator is the ability for digital marketers to target tailored audience segments. Digital marketing now accounts for close to 60% of all ad...

Hitting it out of the park

Hitting it out of the park

Marketing is a team sport Cheryl Moscato, SSDM’s new senior client experience manager, has been involved with sports her entire life, including softball since age four, playing at the Canadian national softball level, pitching and fielding third base. It’s...

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