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Marketing resource management: four key elements to consider

Doing more with less is a strategy that wins every time. How can you do it all without actually doing it all? What’s the best way to evaluate your options and determine the optimal solution for your current situation?

Shaping by design

The psychology behind good advertising is captivating, as smart graphic design fully supports messaging. An appreciation of the power of great design to motivate engagement and influence opinion is one of the most gratifying aspects of being a visual designer.

Always ask why. Five times

Contrary to popular belief, the study of data is both a left-brained and right-brained endeavor. Lucky for us, Sarah Jeffrey feels...
Shaping by design

Shaping by design

The psychology behind good advertising is captivating, as smart graphic design fully supports messaging. An appreciation of the power of great design to motivate engagement and influence opinion is one of the most gratifying aspects of being a visual designer.

Always ask why. Five times

Always ask why. Five times

Contrary to popular belief, the study of data is both a left-brained and right-brained endeavor. Lucky for us, Sarah Jeffrey feels comfortable with this seeming dichotomy. Data will talk to you if you’re willing to listen As some of you may know, the main...

Valuable lessons carried into professional careers

Valuable lessons carried into professional careers

"As summer approaches, high school seniors are considering the many academic routes available to them. Whether it be college, trade school, or a crash course in a relevant field, the path to endless opportunities begins with seeking knowledge." That’s why...

Haute Couture

Haute Couture

Following in the footsteps of so many wonderful SSDM interns, Katie Couture joins a long list of Chips at SSDM. At a time when understanding the meaning of “couture” is hit-or-miss in most vocabularies, Katie Couture is already proving to have a style all...

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