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Our thoughts + industry insights
Ep. 43: Industry experts talk about occupancy
What do you do when you need more clients? Hear from industry experts on their thoughts on occupancy and capacity. This two minute video will fill in the gaps on how to reach higher occupancy.
Being “Present” Enhances Presence
Everyone seems to be talking about IQ and EQ these days. Our emotional intelligence is considered to be a key factor in the composition of our overall presence. However, Amanda Farley, SSDM partner and accounts director, says radical transparency is what...
Ep. 42: Why are prospects so hard to find?
We are at the beginning of the Silver Tsunami. With waves of baby boomers aging, why does it seem like prospects are still hard to find? This is the first video of an ongoing series that answers that question and provides a plan to help in your sales and...
Ep. 41: Determine your Marketing Budget
One of the most frequently asked questions we get is how much should companies spend on marketing. However, there are a variety of ways to determine budget. To start, you have to pose the question, what does it cost me to be at less than full capacity?...
Hero Conference
As a partner at SSDM, Amanda leads digital strategy for key enterprise-level brands and companies, focusing on integrated strategies that guide the entire customer journey. She is passionate about helping to grow our teams and clients and about staying on...
Ep. 40: Finding “hot” prospects through location marketing
Would you like to find prospects who have toured your local competition or potential employees that are already committed to serving the needs of older adults? You can through location marketing.
Ep. 39: Finding “hot” prospects through social
Utilizing the various targeting options on social media is a very effective option to find “hot” prospects. Demographics, location and lifestyle are some of those options to find prospects who are interested in senior solutions.
SSDM Wins Two Interactive Marketing Awards Including Best Small Interactive Marketing Agency
SSDM was awarded the top honor as the Best Small Interactive Marketing Agency of the Year. In addition, the agency also won for its campaign for Bosch Automotive Service Solutions: OTC in the Best Interactive Marketing – B2B category. The agency also was a finalist for its Bosch Automotive Service Solutions: ADS campaign, again in the Best Interactive Marketing – B2B category.
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