Business, Thought Leadership
It’s been said that if you want to increase revenue, you must do at least one of the following: Get more customers Increase revenue from each transaction Increase the number of transactions Raise your prices Let’s look at each of these strategies to determine which...
Design + Technology, Team, Thought Leadership
Carissa Wesson, SSDM’s Visual Designer, has enjoyed the study of shapes all her life. In elementary school, she won a competition award for a drawing of a helicopter from the local airport in her hometown of Adrian, Michigan, which is widely used by race-car drivers...
Buzz Worthy, Culture, Team
Following in the footsteps of so many wonderful SSDM interns, Katie Couture joins a long list of Chips at SSDM. At a time when understanding the meaning of “couture” is hit-or-miss in most vocabularies, Katie Couture is already proving to have a style all her own....
Buzz Worthy, Culture, Team
A dance instructor is a unique type of leader, assessing the talents and strengths of each class member while arranging steps and combinations to showcase each dancer’s strengths. Turns out it’s more like being a traffic coordinator than you might think. Teams and...
Digital Marketing, Industry
SSDM had an opportunity to interview Tony Sapienza, Head of Communications North America for ZF, the third-largest automotive tier-one manufacturer, to discuss how the COVID-19 pandemic has altered their communications efforts. ZF has a global workforce of 148,000 in...
