Our Thoughts

Welcome to where we say the quiet parts out loud. From marketing truths and creative trends to business growth strategies, we unpack what works, what doesn't, and what's next. No fluff. Just insights you can actually use.

Exactly What is the Difference Between a Branding Agency and a Digital Agency?

Like everything else these days, advertising continues to evolve … rapidly. And well it should. After all, this is the 21st century and it would be a shame to waste all that excellent data everyone’s out there collecting. <nudge, wink> Once upon a time, in the...

You’re Getting “Blockbustered”

“My prediction is that over the next 10 years, we are going to continue to see countless industries change in ways most cannot imagine. Burger King getting into the vegan game, Amazon flying packages to our doorstep and homes being built in 2 weeks instead of 12...

Top 10 ways to get your marketing budget increased

So, your marketing budget is getting cut… To be clear, the budget cut is really just your organization decreasing investment on activities they can not track. Considering your current marketing and sales activities, perhaps it’s not all that surprising. Here are...

Employee Highlight: Garry

Sales and marketing success starts with a solid understanding of the client and their needs. Garry Cole can easily understand digital marketing clients and their requirements, as he was an SSDM client before joining the team here. However, Garry is no stranger to the...

SSDM Achieves IABC Double Win

Troy, Mich. — SSDM, the premier integrated marketing agency, is being honored with two awards from the International Association of Business Communicators (IABC) for its campaign to introduce the ADS line of automotive diagnostic systems for client Bosch...

SSDM Founder and CEO to Speak at Troy Chamber Marketing Conference

TROY, Mich. — Nick Skislak, founder and CEO of SSDM, a digital marketing and advertising agency, will present at the Troy Chamber of Commerce’s annual Modern Marketing Movers conference, on Wednesday, October 23, 2019, from 8:00 – 11:00 am at Walsh College...

Customer Journey Centricity Strategies

“In our continuing pursuit to impact the customer journey, we’ve learned a lot and we want to share our experiences with you. “ In this paper, we provide our insights and walk you through everything you need to know to develop a comprehensive,...

Social Media Doesn’t Work For My Business

We hear this statement a lot. “Tried social media; didn’t work.” We get it. If a company has expended time, money, and valuable resources working on something with little or no return on investment, this defensive posture is understandable when we ask, “What have you...

SSDM Named One of Metro Detroit’s Best and Brightest

TROY, Mich. — SSDM, a premier digital marketing agency, is one of Metro Detroit’s 2019 Best and Brightest Companies to Work For®. This is the first time the agency has received this honor, which “identifies and recognizes organizations that display a commitment...

SSDM Makes the Inc. 5000 List

Troy, MI – SSDM, a nationally recognized, integrated digital marketing agency, has been ranked at 2,344 on Inc. Magazine’s list of Top 5000 Fastest-Growing Companies. Companies on the 2019 Inc. 5000 are ranked according to percentage revenue growth from 2015 to...