Awards, Facebook, Social Media
SSDM is delighted to share its latest award win – this time, for a social media strategy to restore the reputation of a local animal shelter. Waging social media war SSDM was first introduced to the Humane Society of Macomb (HSM) several years ago, when the...
Buzz Worthy, Facebook, Social Media
We hear this statement a lot. “Tried social media; didn’t work.” We get it. If a company has expended time, money, and valuable resources working on something with little or no return on investment, this defensive posture is understandable when we ask, “What have you...
Advertising, Business, Digital Marketing, Facebook, Social Media
From organically reaching specialized groups through hashtags, to paid opportunities with audience targeting, social media has come a long way from simply connecting friends. But to be completely transparent, when it comes to social media marketing, there is a wrong...
Facebook, Industry, Social Media
When large industry (i.e. Google and Facebook) changes happen it always sparks a great debate. Last week’s Facebook update announcement has definitely provided some great conversions regarding the future for Facebook and brand publishers:...