B2B, Culture, Industry, Press, Team
For some, working at an agency is no easy feat. Tena Hermance, however, has spent her career blazing trails at metro Detroit’s biggest marketing and advertising agencies — and now she’s bringing that expertise to SSDM. Women leading the industry Tena Hermance is no...
Content Creation, Culture, Team
Any successful digital campaign relies on strong content to facilitate engagement. And in marketing, engagement is the name of the game. Enter Jade Vickery, SSDM’s newest digital content coordinator. Finding her way After proudly graduating from Oxford High School...
B2B, Industry, Team, Thought Leadership
Working with a digital marketing agency for the first time naturally comes with some hesitancy — and lots of new questions. That’s why a people-first philosophy is key when developing new client relationships. What’s the point of CX management? Essentially, we’ve...
B2B, Culture, Industry, Team
On the surface, Bree Glenn is an experienced marketer, public relations professional and mother. Her LinkedIn cover modestly states “Marketing Communications Professional.” Her Facebook headline reflects her life succinctly: she is a “wife and mama” and a “believer...
Branding, Digital Marketing, From the Desk, Social Media, Thought Leadership
New year, new me… we’ve all heard that phrase. And we’ve all spent the whole year after trying to achieve whatever vision we came up with or unrealistic goals we set for ourselves. Building your personal brand on LinkedIn is no different! It can be a little...
Culture, Industry, Team, Thought Leadership
The exuberant Michael Crank has joined SSDM, bringing with him a toolkit chock-full of Grade-A customer service skills, a network of diverse connections and a passion for marketing. Cruising into a career opportunity While we all love a good underdog story, Michael...
Business, Content Creation, Digital Marketing, Thought Leadership
In the marketing toolbox, email is the golden hammer. In the right hands, email is the single most powerful tool for nurturing high-quality sales leads and increasing revenue. The dark truth about email marketing Yes, email is still relevant — and well worth your...
Branding, Content Creation, Digital Marketing, Social Media, Thought Leadership
Social media content should always provide your audience with value. Even if that’s just a quick laugh, make sure all of your posts have a purpose. In today’s competitive marketplace, the impact of social media on business can’t be denied. Creating social media...
