Buzz Worthy, Facebook, Social Media
We hear this statement a lot. “Tried social media; didn’t work.” We get it. If a company has expended time, money, and valuable resources working on something with little or no return on investment, this defensive posture is understandable when we ask, “What have you...
Business, Senior Marketing, Social Media
Utilizing the various targeting options on social media is a very effective option to find “hot” prospects. Demographics, location and lifestyle are some of those options to find prospects who are interested in senior...
Advertising, Business, Digital Marketing, Facebook, Social Media
From organically reaching specialized groups through hashtags, to paid opportunities with audience targeting, social media has come a long way from simply connecting friends. But to be completely transparent, when it comes to social media marketing, there is a wrong...
Buzz Worthy, Content Creation, Search Engine Marketing, Social Media
As a professional in the digital marketing sphere, one of the greatest feelings of accomplishment is to be asked to be an expert speaker on important topics in your field. With nine years under her belt at SSDM, Amanda Farley has eagerly begun preparations to speak at...
Facebook, Industry, Social Media
When large industry (i.e. Google and Facebook) changes happen it always sparks a great debate. Last week’s Facebook update announcement has definitely provided some great conversions regarding the future for Facebook and brand publishers:...
