Creating goal-focused content for social media
From organically reaching specialized groups through hashtags, to paid opportunities with audience targeting, socia...
Social media: do it with purpose or don’t bother
Social media has always been the bridge for connecting people to each other and immediate information. But when it ...
The Future for Facebook: Armageddon or Quality Control?
When large industry (i.e. Google and Facebook) changes happen it always sparks a great debate. Last week’s Facebook...
Are You Using YouTube?
Quick. What’s the second largest search engine? Bing? Yahoo? Nope. It’s YouTube. And therein lies the power behind ...
SS Digital Media Heads to Social Media Day Detroit
What better way to ring in the holiday weekend than with an insightful look into the world of social media. Last Fr...
A Quick Breakdown on Snapchat Advertising
Perhaps one of the most popular social media platforms today, Snapchat, is growing rapidly among younger demographi...
We’re Proud to Be the Winners of The PRSA Merit Award for Humane Society Of Macomb Community Relations Campaign
We were recognized by the East Central District of the Public Relations Society of America (PRSA) with a Merit Awar...
Tips for Instagram Influencer Success
Utilizing influencers on Instagram and other social media sites is the new PR. Instead of pitching the media to pic...
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