Our Thoughts

Welcome to where we say the quiet parts out loud. From marketing truths and creative trends to business growth strategies, we unpack what works, what doesn't, and what's next. No fluff. Just insights you can actually use.

Is Your Smart Phone Making You Dumber?

Here’s a quiz: Can you recite the top 10 phone numbers you frequently call without your phone in hand? If so, you’re likely in the minority. A recent report stated that nearly 1 billion smart phones are in global circulation and 143 million of them are...

Logo Design – How Simple Can Be Tough

A simple logo is just easy – easy to read, easy to pick out of a crowd (or perhaps on a busy magazine page), and most importantly, easy to remember. Simple is not always easy to make, however. A truly great simple design can often be more challenging to create...

5 Things Every Startup Should Know

If you’re about to create a business startup here’s what you need to know to make your startup experience as smooth and successful as possible. 1. Email is not a thing of the past. With the invention and widespread use of social media such as Facebook and...

Hummingbird: What You Really Need to Know

There has been much talk about the new Google algorithm, Hummingbird. The most extreme update since 2001 has affected more than 90 percent of searches, and it definitely has Web and search enthusiasts talking. But, what does it mean? Is SEO dead? No more organic...