Our Thoughts

Welcome to where we say the quiet parts out loud. From marketing truths and creative trends to business growth strategies, we unpack what works, what doesn't, and what's next. No fluff. Just insights you can actually use.

EP18: 10 Ways to improve your SEO

You gotta be found. Here’s how to improve your chances. Contact Us   Call Us +1 313 307 3154 Find Us 850 Stephenson Hwy Suite 700 Troy, MI 48084 Follow Us Join Us We’re Hiring!     It ain’t easy,but it’s worth it Let’s Talk About...

Email: The secret ingredient to managing the customer journey

When a prospective customer visits an ecommerce website, their journey has just begun. Assuming that they find the right information on the site and like what they see, the next steps are critical to the ultimate goal: a sale, or a “conversion” of some sort. Email to...

Defining The Customer Journey

What is the Customer Journey? With so many ways to reach a customer, the obvious question at the end of the day is: which of my marketing channels, messages and creative swayed that sale? The answer is – all of them. And that’s why mapping the customer journey...

EP17: Four Ways To Be Found Online

Prospects are looking for solutions. It’s very important to be found during their search. But how do they find you online? Here are four helpful ways to be found more easily. Contact Us   Call Us +1 313 307 3154 Find Us 850 Stephenson Hwy Suite 700 Troy, MI 48084...

EP16: Understanding Your SERP

What does your SERP or Search Engine Results Position mean for you? It’s important to know, but even more important to learn how you can improve it. Contact Us   Call Us +1 313 307 3154 Find Us 850 Stephenson Hwy Suite 700 Troy, MI 48084 Follow Us Join Us...

SSDM’s Road To Digital Summit Detroit

As an integrated agency with a heavy hand in the digital space, the upcoming Digital Summit Detroit has been a highly anticipated conference for the SSDM team. With the topic of digital marketing being so vitally important to many businesses in our region, it’s no...

EP15: How To Find Prospects

As any salesperson knows prospecting can be one of the more extensive parts of the job. How do you find prospects though? The answer may surprise you. Contact Us   Call Us +1 313 307 3154 Find Us 850 Stephenson Hwy Suite 700 Troy, MI 48084 Follow Us Join Us...

EP14: Senior Housing Penetration to Increase 12.5 %

What does a 12.5% increase in senior housing penetration look like for sales people? Tune in to learn how this very important number can help you understand the full opportunity when marketing to seniors. Contact Us   Call Us +1 313 307 3154 Find Us 850...

Blogs ≠ SEO

When looking for a digital marketing agency or partner, it is absolutely crucial to know what you’re getting before signing that dotted line. This means knowing exactly what your contract entails as well as what results you can expect. While this may seem obvious,...

EP13: How To Manage the Customer Journey

Here are the four steps to help you understand how to manage the customer journey. Contact Us   Call Us +1 313 307 3154 Find Us 850 Stephenson Hwy Suite 700 Troy, MI 48084 Follow Us Join Us We’re Hiring!     It ain’t easy,but it’s...