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EP15: How To Find Prospects

As any salesperson knows prospecting can be one of the more extensive parts of the job. How do you find prospects though? The answer may surprise you. Contact Us   Call Us +1 313 307 3154 Find Us 850 Stephenson Hwy Suite 700 Troy, MI 48084 Follow Us Join Us...
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EP14: Senior Housing Penetration to Increase 12.5 %

What does a 12.5% increase in senior housing penetration look like for sales people? Tune in to learn how this very important number can help you understand the full opportunity when marketing to seniors. Contact Us   Call Us +1 313 307 3154 Find Us 850...
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EP13: How To Manage the Customer Journey

Here are the four steps to help you understand how to manage the customer journey. Contact Us   Call Us +1 313 307 3154 Find Us 850 Stephenson Hwy Suite 700 Troy, MI 48084 Follow Us Join Us We’re Hiring!     It ain’t easy,but it’s...
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EP12: 4 Ways to fill your Pipeline

Looking for a better way to reach the senior market can feel like a challenge. Take a look at these 4 ways to help grow your pipeline. Contact Us     Call Us +1 313 307 3154 Find Us 850 Stephenson HwySuite 700 Troy, MI 48083 Follow Us Join Us We’re...
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EP11: How The Customer Journey Starts

One of the most important pieces to managing the journey is knowing where it starts. This week, we’ll cover what you need to know to identify the first stages of your Customer Journey. Contact Us   Call Us +1 313 307 3154 Find Us 850 Stephenson Hwy Suite 700...
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EP10: Stop Selling And Start Managing The Customer Journey

This week, we’ll cover some of the best ways to manage your customer journey with a continued focus on the senior market. Contact Us   Call Us +1 313 307 3154 Find Us 850 Stephenson Hwy Suite 700 Troy, MI 48084 Follow Us Join Us We’re Hiring!    ...
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EP9: Building trust – Part 2

Here are 10 more ways to build trust. Yes it is that important when establishing a relationship with a new client prospect. Contact Us   Call Us +1 313 307 3154 Find Us 850 Stephenson Hwy Suite 700 Troy, MI 48084 Follow Us Join Us We’re Hiring!  ...
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EP8: 20 Ways to Build Trust – Part 1

Trust is so important when building relationships with prospects. Tune in to this week’s Two-Minute Tuesday to discover 10 out of the 20 ways to build trust! Contact Us   Call Us +1 313 307 3154 Find Us 850 Stephenson Hwy Suite 700 Troy, MI 48084 Follow Us...
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EP7: Four Things You Should Do Every Week

Here’s what you need to do to keep your pipeline full. So often, our time is not our own. We’re reacting to meetings, phone calls, requests, and all this is good, but it’s time to get our time back. May I suggest that you start your week the previous Friday afternoon?...
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EP6: Eight Best Practice Ideas for CRM Management

Last week we talked about CRM systems … why we need them and how to evaluate them. Today, we’re going to look at 8 best practices for using a CRM. Make sure everyone is in the system. They’re not a prospect if they’re not in there. Create follow-up tasks for...
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Nick Skislak

Founder + Partner

Nick is our leader and founder at SSDM, serving as the visionary; working closely with our clients and our team to develop strategies for success. With his vast experience, Nick is able to impart how sales and marketing work hand-in-hand, always looking at the big picture to develop the most impactful ways to grow a business.

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Michael J. Taylor II

Chief Creative Officer + Partner

With over a decade at SSDM, Chief Creative Officer and Partner Michael has led the agency to nearly 30 industry awards spanning web development, content strategy, search marketing, and video storytelling. His innovative leadership has earned SSDM multiple 'Best and Brightest Places to Work' recognitions both regionally and nationally. Michael excels at transforming complex marketing challenges into simple, engaging solutions that drive measurable results across all digital channels.

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