Senior Marketing
Are you content with your content?
For good reason, and this year, more than ever, content really is king. Are you curious why it’s on the priority list for the marketers we surveyed? Because it now needs to be a high priority for any internal marketing team’s resource management plan. Not every team...
The new marketing model: Do more with less
The measures of success for marketers have finally become much clearer. Or have they? Although the science of marketing has opened new avenues for measurement, an SSDM exclusive survey shows that marketing leaders are still conflicted about goals and results....
The internal marketing team of 2021: What you need
2020 may have been the year that spurred management to determine that your company needs its own internal marketing team. If you’ve been making do with the assorted knowledge resident within your traditional marketing team, the pandemic forced a change in strategic...
A better way to
market to seniors
Register to attend this informative 60 minute presentation providing insight into a new, better way to market to seniors.
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EP17: Four Ways To Be Found Online
Prospects are looking for solutions. It’s very important to be found during their search.
EP16: Understanding Your SERP
What does your SERP or Search Engine Results Position?
EP15: How To Find Prospects
As any salesperson knows prospecting can be one of the more extensive parts of the job.
EP14: Senior Housing Penetration to Increase 12.5 %
What does a 12.5% increase in senior housing penetration look like for sales people?
EP13: How To Manage the Customer Journey
Here are the four steps to help you understand how to manage the customer journey.
EP12: 4 Ways to fill your Pipeline
Looking for a better way to reach the senior market can feel like a challenge.
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