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Senior Living Marketing

Marketing for senior living is about more than filling vacancies—it’s about guiding families through one of life’s most important decisions. With deep expertise in the industry, we help communities connect with the right audience, build trust, and grow sustainably through strategic, empathetic marketing.

Marketing To Seniors Event

Take a look at the video for an overview on the Senior Marketing event at Madonna University on Wednesday, May 23. Please click the button below to register! We hope to see you there! This presentation is part of The Professional Education Initiative through Madonna...
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EP2: Most Important Thing To Do This Week

Get your arms around your database. You may call it your lead list, your sales funnel. Do a deep dive for a really good understanding of this most valuable asset that needs your ongoing attention. Here are six metrics for you to consider: Size: how many leads do you...
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EP1: Best Practice

You’ve got a tough job. Marketing in the senior space can be very difficult. Things are changing. The market is changing. Things that have worked in the past are not working today and things that are working today may not work in the future. We’re here to help. Our...
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Nick Skislak

Founder + Partner

Nick is our leader and founder at SSDM, serving as the visionary; working closely with our clients and our team to develop strategies for success. With his vast experience, Nick is able to impart how sales and marketing work hand-in-hand, always looking at the big picture to develop the most impactful ways to grow a business.

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Michael J. Taylor II

Chief Creative Officer + Partner

With over a decade at SSDM, Chief Creative Officer and Partner Michael has led the agency to nearly 30 industry awards spanning web development, content strategy, search marketing, and video storytelling. His innovative leadership has earned SSDM multiple 'Best and Brightest Places to Work' recognitions both regionally and nationally. Michael excels at transforming complex marketing challenges into simple, engaging solutions that drive measurable results across all digital channels.

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