SEO + Paid Search
Being found online requires more than just good content—it demands a strategic approach to search. Whether it’s organic SEO or paid search campaigns, we break down the latest trends and best practices to help you rank higher, drive qualified traffic, and generate better results.
Google Removes Right Side Ads
Google made a BIG change that impacts how advertisements appear on search results pages. Google will no longer serve text ads on the right side of organic results, with an exception! Google rolled out a HUGE change to remove ads on the right side of search results. In...
Everything you need to know about writing a business blog post
Business blogs are essentially a standard practice in today’s consumer environment. While they can be a nice touchpoint for your target audience, blog posts are also an opportunity for your company to be found more easily on the internet. A business blog post is an...
The Art of Getting Clicks
After hours of slaving away creating the wittiest and most well-researched blog post EVER, it can be disheartening to discover that all of your hard work resulted in a whopping total of one or two clicks. You could write the most clever, interesting and entertaining...
How Not to SEO
It’s not surprising that many websites are currently following SEO practices that are out of date, considering how fast Google changes its protocols on the matter. What is surprising is how long it takes for so many websites to change their SEO management in order to...
Hummingbird: What You Really Need to Know
There has been much talk about the new Google algorithm, Hummingbird. The most extreme update since 2001 has affected more than 90 percent of searches, and it definitely has Web and search enthusiasts talking. But, what does it mean? Is SEO dead? No more organic...
