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Blogs ≠ SEO

Blogs ≠ SEO

When looking for a digital marketing agency or partner, it is absolutely crucial to know what you’re getting before signing that dotted line. This means knowing exactly what your contract entails as well as what results you can expect. While this may seem obvious,...
Attribution, Tracking & Insights

Attribution, Tracking & Insights

There are tools available in Adwords, Analytics and now Google Attribution, as well as third-party tools, that provide more flexibility and insights than ever. But that doesn’t mean attribution has become easier, or is even “solved” for most...
SEO Ranking Factors 2017: What Matters & What Doesn’t

SEO Ranking Factors 2017: What Matters & What Doesn’t

With loads of guesswork and assumptions, the debate about Google ranking factors is never-ending and evolves with every algorithm update. What’s on the rise, what’s on the decline, and what still works? This first session we figured out the key elements...
How Not to SEO

How Not to SEO

It’s not surprising that many websites are currently following SEO practices that are out of date, considering how fast Google changes its protocols on the matter. What is surprising is how long it takes for so many websites to change their SEO management in order to...

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